THE MYTHICAL COOKBOOK
Creative Director · 2023
A #1 New York Times Bestseller.
I owned the creative process for Mythical's first cookbook: writing the design brief, building the visual system, directing the photography, and overseeing layout through print production.
The concept was intimate and immersive: a fly-on-the-wall look at a Mythical day with Rhett, Link, and Josh Scherer. Something with energy and a sense of place.